In bid to compensate for declining ad revenue, Twitter has laid out plans to generate revenue from businesses by charging $1,000 per month for gold verification checks.
This recent update was first reported by social media consultant Matt Navarra. He shared the screenshot of mail offering the price to businesses looking to sign up as a “Verified Organization.”
“As an early access subscriber, you’ll get a gold checkmark for your organisation and affiliation badges for its associates,” the email reads.
“If you’d like to subscribe, verified for organisations is $1,000 per month and $50 per additional affiliated handle per month with one month of free affiliations.”
A gold checkmark status will increase the reach and distribution of an organization and its affiliates, according to internal documents reviewed by Navarra.